Local Ad Sellers Improving, Marchex Upgrades Platform

July 30th, 2008

The speed with which local advertisers shift their budgets online has everything to do with how easy ad sellers (see: Certified Marketing Representatives) make the process. This can be accomplished by bundling online ad buys with traditional ones, or by offering ad giveaways and other promotions. By and large though, it’s up to the principle ad vehicles — such as yellow pages and search platforms — to create tidy packages for the little guys.

Online Video Ads: Tools and Trends to Watch

July 23rd, 2008

At ClickZ’s Online Video Ad Forum yesterday, a fantastic line up of two dozen speakers offered up examples of their latest creative work and some shared info on tips and tools they think are worth watching.

WordPress 2.6

July 18th, 2008

I was surprised how quickly WordPress 2.6 was released. I still have an unresolved bug about the WordPress 2.5 wp_list_pages function. Unfortunately, they did not fix this bug or maybe they don’t plan to.
Back to WordPress 2.6. I am kind of confused by all the features WordPress has to offer. This video from WordPress will show you some of the new features in WordPress 2.6.

States Join DOJ in Google/Yahoo Probe

July 14th, 2008

Connecticut and Florida are among “about a dozen states” reviewing the recent Google/Yahoo search ad deal, according to a recent Washington Post story.

They’re concerned that the partnership is anti-competitive.

IBA Exposes MM Lee’s False Statements

July 10th, 2008

Chee Soon Juan and Lee Kuan Yew finally met in court. Lee testified the following in court under oath:
“Your honour, the International Bar Association decided to honour Singapore and hold its annual conference in this city and you [Dr Chee] were given an opportunity to present your case, with your complaint that Singapore lack the rule of law. There were some 3000 lawyers there.
I think they left Singapore with a very different impression from what you have projected because we have a letter from the President of the International Bar Association to the organisers, namely the Law Society of Singapore, how successful the meeting was and how impressed they were by the standards they found to obtain in the judiciary.”
You can find proof of this at SDP’s web site by downloading the MP3 recordings of the court proceedings. Furthermore, IBA confirmed that they never wrote such a letter to Singapore praising our wonderful judiciary. Instead, the IBA came out with a report with 18 recommendations for us to improve our judiary system.
What’s worse, Miss Yeong Yoon Ying, Press Secretary to Minister Mentor, claimed that Chee Soon Juan called the Singapore leaders “murderers, robbers, child molesters” and “rapists.” Totally untrue!
I am glad I do not subscribe to the Straits Times newspaper because I believe it is an absolute waste of my money and paper to read the junk the government prints on it. Reading the Straits Times is an insult to my intelligence because I am supposed to believe the rubbish they write. Without the internet, I would have believed everything Lee Kuan Yew and his press secretary said, just like most Singaporeans.

Waxler Veers off TheStreet.com’s MainStreet

July 9th, 2008

Caroline Waxler, managing editor of TheStreet.com-offshoot, MainStreet.com, is leaving that position, according to Portfolio by way of PaidContent.

No ISPs at Senate Hearing Today Despite Invites

July 9th, 2008

NebuAd is there. Google’s there. Microsoft showed up, as did the privacy advocates. The Federal Trade Commission came, too. But the ISPs are nowhere to be found at this morning’s Senate Committee on Commerce, Science and Transportation hearing on the Privacy Implications of Online Advertising. Democratic Senator Byron Dorgan of North Dakota isn’t happy about it either. In his opening remarks, he lamented, “I had invited Internet Service Providers today, and they had declined the invitation.”

Google AdWords Monthly & Yearly Search Counts

July 9th, 2008

Finally! Google has decided to reveal the monthly and yearly searches for every keyword phrase searched on Google.com. I hope there is an API for this so that all the keyword software makers can integrate this into their software as soon as possible.
According to Google AdWords Help Center:
The Approx Search Volume [Previous Month] column shows search volume statistics for the last calendar month. The Approx Avg Search Volume column shows average monthly search volume over a recent 12-month period.
Since Yahoo’s Overture keyword tool is officially dead, this tool is the next best thing at the moment. Google should have done this earlier.

Micro-hoo Head Games: Next 24 Days are All-Important

July 7th, 2008

The two most important dates in Yahoo’s immediate future are July 22 and August 1.

eBay Sellers’ Bad Customer Service - Don’t Do This!

July 7th, 2008

In the past week, I have experienced 2 incidents of extremely stupid and bad customer service from 2 eBay sellers.
The first seller to piss me off was bigrockmedia. You would expect an eBay seller with 98000 feedback points to behave smarter but they don’t because their checkout system does not work for people from Singapore.