NBC Digital Entertainment will begin offering demographic data on individual shows streamed on its site. NBC.com’s show-specific will be provided courtesy of Nielsen Online’s VideoCensus beginning in July.
Sarah Fay, the chief executive of Aegis Media North America is described as smart, brave, and the most powerful woman in advertising. She was named to the position in April.
With approval ratings for the current administration at all time record lows, Credo Mobile came up with this near-irresistible e-mail subject line.
The body copy and call-to-action are no less compelling:
Alibaba, known for its eBay-like online auction site in China, is apparently getting some traction for its free online auction service called Alimama.com, Reuters U.K. reports. The Alimama service was launched last year.
Last year, I posted a list of my favourite WordPress plugins. Today, I use a slightly different lineup of WordPress plugins because I have found better plugins to replace some of the older plugins I used and the latest WordPress has made certain plugins obsolete.
The 2007 WordPress Plugin List
Batman’s been made over so many times, in comics, TV and film, that the character is now defined by reinvention. So it’s fitting that a MySpace homepage takeover ad for the latest flick in the franchise is the first to accompany the site’s big redesign.
As rumors of a Yahoo hiring freeze soar , the company’s SVP North American Sales David Karnstedt told the crowd at today’s William Blair and Company’s annual growth stock conference Yahoo “continue[s] to hire aggressively.” At least, that’s the case for the sales department, as indicated by Karnstedt during a Q&A at the Chicago get together.
One hundred hours later, opinion makers still can’t agree on whether Yahoo’s search ads deal with Google was a brilliant move long overdue or the beginning of the end.
Over the weekend, a Google search for “iPhone applications” turned up an assortment of sponsored links.
The European Union still could intervene in the use of a controversial ad-targeting technology by U.K. ISP British Telecom.