Posted by Sarah Bird, EsquireMay It Please the Mozzers,
Welcome to Legal Monday! (It’s still Monday, right?) My goal is to present a checklist of legal issues and trends surrounding affiliate marketing. I hope this will be interesting to both merchants and marketers.
I just upgraded my blog to WordPress 2.5. I really like the new admin interface but I found a few bugs with WordPress 2.5.
1. wp_list_pages function does not excluded sub pages from the exclude list. I posted this WordPress 2.5 wp_list_pages error at the WordPress support forum. I simply copy and pasted the wp_list_pages function code from WordPress 2.3.3 to replace the buggy WordPress 2.5 function.
2. Selecting a page for the home page works fine but it seems to mess up if I try to get the blog posts to show up in a non root folder like “/blog/”. I fixed this by installing the Filosofo home page control plugin, setting the “Front page displays” option to “your latest posts” at “Settings -> Reading”.
Overall, I really like this new WordPress. I feel it is great step forward for WordPress.
Posted by randfishHigh quality directory link building may seem dreary and time-consuming, but it’s still one of the best methods to build credibility with the search engines (remember the importance of trust distance?). Today, while adding resources to our list of valuable directories, I stumbled across three webpages with valuable insight into the process of link building. Both are from universities, providing directives on how to evaluate a link - it doesn’t get much more relevant than this.
The three pages are:
Posted by Danny DoverYesterday, I was arguing with my friend about the existence of one sight or sound that is universally funny. He argued that since different cultures find humor in different things, there couldn’t possibly be one example of something that is funny to everyone. Unconvinced, I started searching for the holy grail of funny. Immediately, I went on YouTube and starting browsing my favorite videos. Eventually, I came to the monkey video below. No matter how many times I watch the video, I still find it funny. There is something instinctively funny about seeing how dumb a monkey is compared to the brilliance of humans.
If an Editor & Publisher “Special Report” on Yahoo’s newspaper consortium project is any indication, everything’s going swimmingly with the project, despite worries of how an impending Microsoft takeover could affect the situation. Consortium CEOs got together at a two-day meeting at Yahoo HQ in Sunnyvale in which Yahoo EVP Hilary Schneider and President Sue Decker were in attendance. Apparently the leaders of this motley media crew were throwing around terms like “blown away” and “psyched” afterwards.
GM, Toyota and Honda were the heaviest online advertisers among auto companies in January, according to some new data from comScore Ad Metrix. GM delivered approximately 1.7 billion impressions, while Toyota placed 1.4 billion and Ford bought 11.3 billion.
Posted by Ann SmartyThe number of subscribers is the main metric of a blog’s popularity (I am pretty sure everyone knows that but I needed an introductory sentence 
). Recently, I’ve been exploring and experimenting with some creative looking blog RSS buttons and came to an interesting conclusion: no matter how unique and prominent it looks, people still tend to prefer that standard little Feedburner button that humbly asks to subscribe.
Is that because it looks so familiar that it catches a reader’s attention and clearly denotes the action? I tend to believe that’s actually the answer. Does it mean standing out does not necessarily mean encouraging action (people obviously see it but they just don’t feel like subscribing)? Is there still a creative solution?
Anyway, I did to little testing to make any statements. Webmasters still use different creative ways to encourage people to subscribe, and when done wisely, that might work. Some essential rules I tried to sort out are:
Posted by great scott!This week Rand discusses Trust as a ranking factor: how it originated, what it may look like, and how you can use it when planning your link building campaigns. The closer you can get to major authority sites, the more trust your links are likely to have, and as we all know, trusted links are the most powerful links.
The non-profit dotMobi Advisory Group (MAG) is taking over the ilovemobileweb campaign launched last year by Bango, thereby bringing together over 125 companies to support and foster the initiative.
Posted by randfishI was browsing on Technorati today (mostly because Google Blog Search has gone down the toilet in the past 3 weeks) and came across one of the first banner ads to have caught my attention in years: